Appdetex is excited to be a contributing sponsor at this year’s World Trademark Review WTR Connect virtual conference. From March 15 through the 19th, World Trademark Review will be hosting more than 20 individual interactive digital sessions live on Zoom. The sessions are designed to facilitate discussion, benchmarking, and the sharing of best practices around key topic areas and challenges facing trademark and brand leaders.
On Friday, March 19th at 11:35AM ET, Appdetex will be moderating a panel discussion in the WTR Connect Solution Room: Following the Money: When and how to forego takedowns and instead think big picture. In the whack-a-mole online takedown environment, sometimes the best approach is to investigate and trace the source, and use big data analysis to take action against the wider network, rather than default to instant takedown.
Join Appdetex, Scott Minden of Facebook, Karla Aspiras of Tapestry, Lara Miller of IACC, and LaNelle Owens from Walmart as they explore when to opt for a more disruptive investigative approach, how and when to work with investigation agencies and the authorities in this effort, and how to identify and take down the infringers hiding behind online anonymity.
To learn more about this panel or to register for the event, click here.